Lumina Growth Insights & Playbooks
Actionable strategies on scaling Meta & Google ads, dominating Google AI Overviews with entity SEO, and lifting checkout conversion rates.
Scaling Advantage+ Shopping Campaigns to $100k/mo at 4.8x ROAS
How leading eCommerce brands structure creative testing funnels and server-side CAPI attribution to maximize Meta algorithm efficiency.
Paid Media
Scaling Advantage+ Shopping Campaigns to $100k/mo at 4.8x ROAS
How leading eCommerce brands structure creative testing funnels and server-side CAPI attribution to maximize Meta algorithm efficiency.
SEO & Search
Dominating Google AI Overviews with Semantic Entity SEO Architecture
How to structure structured data, knowledge graphs, and topical authority clusters to capture prime real estate in generative search results.
CRO & Funnels
The 12-Step CRO Framework That Lifted Mobile Checkout Rates by 34%
A comprehensive tear-down of mobile checkout friction, micro-copy hesitation, and fast 1-click payment integration.
Lifecycle & Retention
Building a High-LTV Lifecycle Engine with Klaviyo Email & SMS Flows
Turn one-time shoppers into repeat brand advocates with automated behavioral trigger sequences and predictive churn scoring.